One of our favorite new slow fashion brands is Beatrice Bayliss, founded by Emily-Jane Bayliss. This sustainably focused slow fashion clothing brand is quickly gaining fans around the world.
Emily is a recent grad of the London College of Fashion and her sustainable fashion start-up is gaining more and more well-deserved attention.
The idea behind the brand is to bring sustainable and comfortable clothing to customers at an affordable price without compromising on style.
We recently chatted with Emily about her burgeoning brand and she shared her origin story. Listen up!
“Beatrice Bayliss was born from my own frustration when trying to purchase more genuinely sustainable clothing on a student budget. Many brands within my price range were either not sustainable or said they were and then when you delved into the brand it wasn’t the case. So after finishing university from London College of Fashion I decided to launch a genuinely sustainable brand which our customers could trust and didn’t cost them the earth.”
Emily-Jane Bayliss
Beatrice Bayliss is primarily an eCom business but they also participate in popups across London. Fun!
In addition, they are stocked worldwide, including ourCommonplace in New York, Less & Conscious in Europe and more recently Wolf & Badger in London who we will be stocking with in the next few months.
Emily is an active member of the sustainable fashion community and she shared her likes, dislikes and insights into the industry with us.
Here’s Emily’s picks for the slow fashion brands to watch this year !
TRAME DI STILE
Offering sustainable women’s clothing designed and made in Italy.
Their keywords are: sustainability, elegance and quality.
Every segment of the supply chain, from yarn weaving to garment tailoring, is followed with dedication and great attention for every single detail.
The fabrics, hemp and nettle, involve the senses in a delicate and harmonious journey. We feel beautiful, we look beautiful.
Check them out here.
THE R COLLECTIVE
A social impact luxury up-cycled brand challenging the way fashion is made.
We boldly pair creativity, courage and conviction to divert waste from landfill and incineration and into wardrobes.
Creating sustainable fashion using rescued textile waste sourced from the world’s leading luxury fashion brands and reputable mills and manufacturers, reusing these materials through up-cycling, reimagining the destiny of textile waste with timeless designs.
Check them out here.
1 PEOPLE
Striving to create a new meaning of luxury to conscious-minded women.
The Brand 1 People core value is People and Planet driven and produces sustainable lifestyle essentials that are safe and comfortable to wear throughout the day.
The authentic style is a combination of human touch and the signature characteristics of the Danish Design which states minimalism and timeless design.
Check them out here.
DL1961
DL1961 positions itself as the “circular denim company”.
They know that most of us don’t want to live in a world without jeans, so they’ve made it their mission to lessen the impact of producing denim on the planet.
One key aspect of this is that their production system is virtuallly “waterless” and that means that each pair of denim jeans uses just 10 gallons of water to produce, an incredible saving over the 1,500 gallons of water used by the fast fashion industry.
Check them out here.
Pangaia
Pangaia is a slow fashion brand that takes baby steps towards huge dreams.
Their sunglasses use materials that capture and use carbon that has been polluting the atmosphere.
Their nylon will revert to a fertilizer when it comes to the end of its wearable life.
They can’t always make scaling and pricing work in the first instance but they believe that if they can develop a better form of technology, then profit can’t be far behind.
They constantly reinvest in innovation to make a nicer world.
Check them out here.
Deiji Studios
Deiji hail from down under and they’re one of the most desirable slow fashion brands in Australia.
Their loungewear is incredibly comfortable and they are trailblazers for sustainable and ethical approaches to fashion too.
They always use natural, sustainable materials which are 100% biodegradable.
While they haven’t reached zero carbon, they offset 100% of their annual carbon use and give 1% of their revenue (not profits, revenue) to non-profit organizations!
Check them out here.
Conner Ives
Conner Ives is a New York based label founded by Conner Ives in 2020.
This label relies on upcycling materials to deliver clothing that is meant to embody the American identity.
Each piece is meant to evoke a feeling of nostalgia for a better, cleaner era and the looks are inspired by his childhood.
The re-generation of each garment means that the buyer is meant to feel more responsible for the item and the planet.
Asket
Asket encourages minimalist thinking when it comes to your wardrobe.
The brand has a zero-waste policy and always takes on natural materials when crafting any individual piece. They are one of the best brands we’ve ever seen for transparency.
You can find out the cost, origin, impact and the full supply chain for each part of each garment that they make. This is how slow fashion is meant to be.
Check them out here.
Frame
Frame has an interesting approach to denim and their fully biodegradable lines contain no metal rivets and no polyester.
They report fully on their sustainability (currently 63%) and their new Pure collection uses 98% less water than other forms of denim production.
They are said to be among the most sustainable producers of denim in the world.
Check them out here.
Final Threads
The world of sustainable fashion is fast-moving and there’s a lot of exciting developments and products from startups and established slow fashion brands.
We’re expecting to see a lot more brands win their place on a list of essential slow fashion brands in the coming years.
Together, we can put an end to the damaging practices of fast fashion, forever.