How do you choose a list of sustainable fashion brand directories? By ensuring there’s no greenwashing going on, of course.
Each of these directories is hand-picked and focuses on truly sustainable, ethical practices that are kind to people, animals, and the planet. Fashion doesn’t need to be fast or cruel. You can choose to make better buying decisions and these directories will make it easy for you.
Natalie in Florida runs Sustainably Chic and it’s been going since 2004, which makes it one of the better established directories out there.
We like that she encourages you to look in your own wardrobe at what you already have, before you buy anything, after all the most sustainable choice of all is to use what you have.
Sustainably Chic helped us find some of our favorite sustainable dress brands too.
Check out Sustainably Chic here.
My Green Closet
My Green Closet is a directory that is part of a larger YouTube, blogging, etc. community that looks to eco-friendly and ethical fashion choices.
This is a nice starting point if you’re looking to dip your toes in the water of sustainable fashion brands.
Check out My Green Closet here.
The Minimalist Vegan
Everything here is weighed by performance, vegan, organic, fairtrade, and sustainable criteria that make it very easy to make an informed purchasing decision.
Not every brand featured ticks all the boxes but they chart the progress of brands as they strivve to do better too.
Check out The Minimalist Vegan here.
Better World Shopper
This is the result of a public research project and the objective is to give consumers that want to know where their money is going, the data to understand that.
They feature a database of thousands of companies and use dozens of data sources so that you can vote for the right fashion with your wallet.
Check out Better World Shopper here.
The Good Shopping Guide
The Good Shopping Guide is backed by many big name non-profit organizations and they offer detailed insights into the ethical behavior of hundreds of brands.
They advocate for using your spending power only with the most sustainable and ethical companies, hoping to encourage other companies to follow suit.
Check out The Good Shopping Guide here.
This is more than directory, it’s also a business network which allows ethical fashion brands to share resources and intelligence to become more sustainable.
The overriding theme here is that sustainability must be seen as an opportunity, not as a cost.
Check out Common Objective here.
The Honest Consumer
This directory encourages people to ask tough questions of themselves before they buy anything new and to learn to be discerning even if you can’t access a directory on the spot for advice.
When you know what you’re buying, where it’s from and the difference it makes to others and the planet, you’re going to be fine making the right decisions.
Check out The Honest Consumer here.
Sustainable Fashion Directory
Christelle Lachapelle runs this directory from New England and while it’s not the biggest directory, it is highly focused on sustainable fashion brands.
She acknowledges there’s no such thing as truly “sustainable” fashion but that we can do better every day than we did yesterday.
We found some of our best recycled shoe brands via this directory.
Check out Sustainable Fashion Directory here.
We like their rating system which takes a deep dive into whether or not an individual brand is performing the way that you want them to.
We’re also fans of the fact that the directory is constantly updated as they discover new information.
Check out Panaprium here.
Remake is built on a community of, mainly, younger adults who want to put an end to fast fashion and this is a good thing.
The size of the community means that greenwashing has no place to hide from their eagle-eyes.
Remake also introduced us to some great make-up brands that appear on our list of make-up brands that are addressing packaging waste.
Check out Remake here.
Good On You
We like that Good On You also has an app so that you can refer to it when you’re in a mall or on the high street too.
The rating system is clear and transparent and makes choosing the right fashion, child’s play.
Check out Good On You here.
This is a beefy and substantial directory site which takes regular deep dives into the murky waters of the fashion industry.
We like the evidence-based approach they use for their ratings and ideas.
Check out Ecocult here.
The Pretty Planeteer
This is a clever directory site that tries to help you build a minimalist, sustainable and ethical wardrobe that appreciates that perfection is not possible, just a goal to aim for.
If you want a bit of fun with your slow fashion approach, you’ll find it at The Pretty Planeteer.
Check out The Pretty Planeteer here.
Online directories can be a very valuable resource for finding the kind of fashion that you need quickly. However, it’s important to make sure that they are as sustainable and ethical as they first appear.